Focus Group Recruiting & Research Facilities —
New York & Nationwide
In-house recruiting. Three NYC-area facilities. One experienced team.
Advanced Focus has been connecting qualitative researchers with the right participants —
and the right space — since 2002. We recruit for focus groups, IDIs, UX studies, mock juries, and more, handling every project in-house from screener review through incentive payment. And when your research needs a room, our three New York-area facilities are ready.
RECRUITING
In-House. Always.
Consumer, B2B, medical, and hard-to-reach participants — New York and nationwide. Never outsourced.
FACILITIES
Three NY Locations
NYC Flatiron, NYC Midtown Loft, and Westchester/Tarrytown. Available with or without our recruiting.
BOTH TOGETHER
One Team, End to End
Most clients recruit and host with us. No handoffs. No miscommunication. One accountable team.
OUR FACILITIES
Research Space in New York City and Westchester
Three facilities. All professionally equipped with the ability to be reconfigured to accommodate all types of research.

NYC Facility - Flatiron District
373 Park Ave S, 8th Floor
New York, NY 10016
Four adaptable rooms, professional A/V, tiered viewing, non-shared floor.

NYC Loft - Midtown
15 West 39th Street, 14th Floor
New York, NY 10018
One project at a time. Bright viewing room, Manhattan skyline views, dual living room/conference layout.

Westchester Facility
520 White Plains Road, 1st Floor
Tarrytown, NY 10591
Suburban access off I-287. Full A/V, private client workstations, adaptable rooms.
IN-HOUSE RECRUITING
Qualified Participants - Recruited by Our Own Team
We do not outsource. Every recruit is screened by phone by a trained member of our staff. Every validation, every reminder, every day-of check-in — handled internally by a live human.
Focus Groups
In-person, virtual, or hybrid. We screen, confirm, and manage attendance.
In-Depth Interviews (IDIs)
Phone, Zoom, and in-person IDIs across consumer, B2B, and professional audiences.
UX & Usability Testing
Device usage, software experience, or behavioral profile for product research.
Mock Juries
Jurors, shadow jurors, and litigation research participants — NY Metro area.
CLTs & IHUTs
Product testing and in-home use study recruiting at our facilities or your location.
Medical & Healthcare
Physicians, patients, caregivers — familiar with IRB documentation needs.
WHY CHOOSE US
Why Researchers Choose Advanced Focus
WHO WE RECRUIT
We Recruit Across Every Major Research Audience
FAQ
Frequently Asked Questions
Advanced Focus is a New York-based qualitative market research company that provides focus group recruiting, qualitative research recruiting, and research facility space. We have been operating since 2002 and serve research teams from our NYC and Westchester facilities, as well as virtually and nationally.
Both. Advanced Focus handles recruiting and facility hosting under one roof. Clients can recruit with us and host sessions at our NYC or Westchester facilities, or use our recruiting services for sessions elsewhere — including virtual and online research.
Yes. Advanced Focus recruits nationwide for virtual focus groups, IDIs, online bulletin boards, and remote UX studies. Our in-house team manages all projects to the same standards regardless of geography.
Advanced Focus operates three research facilities: the NYC Facility at 373 Park Avenue South (Flatiron District), the NYC Loft at 15 West 39th Street (Midtown), and the Westchester Facility at 520 White Plains Road in Tarrytown, NY.
Focus groups, in-depth interviews (IDIs), UX and usability studies, online bulletin boards, mock juries, central location tests (CLTs), in-home use tests (IHUTs), and healthcare/medical research.
Advanced Focus was founded in 2002 and has been serving qualitative researchers for over 20 years.
LET'S TALK
Ready to Get Started?
Whether you need recruiting, facility space, or both — we're ready to help. Get a quick quote or reach out directly.
info@advancedfocus.com · 212-217-2000
